The Great Christmas

Following the shock of World War I, the Roaring Twenties (1919-1929) gave rise to renewed enthusiasm. The holidays became a time for modernity and boldness. People danced to fast beats, immortalized these precious moments using photo cameras, and celebrated their newfound joy. With their spectacular windows, department stores became the theaters of dreams, with colorful advertisements inviting viewers to discover the world and enjoy its refinements. Elegant perfumes, jewelry, and accessories landed under the Christmas tree along with the era’s new technologies.

In The Great Christmas, delve into the effervescence of the Roaring Twenties and see how the holidays were infused with a breath of optimism. With unbridled creativity, innovation, and confidence in progress, Christmas became the symbol of a bright future.

Exhibition Curator:
Élise Meyer